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RUDE X Pte Ltd. 22 New Industrial Road, The Primax, 07-13, Singapore 536208
VEYA
CLIENT PROJECT · HYBRID AI SOCIAL CAMPAIGN
An event-tech social reel combining real-world photography, AI-generated footage and 3D product motion to bring VEYA's listening technology to life.
VEYA is a focused listening device designed for events, conferences, exhibitions and other live environments where clear, targeted audio matters.
Working with The Production People (TPP), Rude X developed a social-first product reel from a limited set of starting materials: product information, an existing logo and a single product image.
We took a hybrid approach — grounding the campaign in a real event environment, then extending it through AI-generated footage and 3D product motion.
Year:
2026
Scope:
AI Cinematography · Product Visualisation · 3D Motion · Social Content
Workflow:
Gemini Omni · Blender · CapCut Pro
Timeline:
2 Weeks
THE CAMPAIGN
HYBRID SOCIAL REEL
SOCIAL MEDIA · PRODUCT STORYTELLING
The objective was to show VEYA in a real event environment while giving the product a more dynamic and cinematic presence.
To understand how the product actually fits into an event setting, Rude X attended a live exhibition and captured on-site reference photography of VEYA in use.
These real-world images became the foundation for a wider visual treatment, which was then extended through AI-generated footage and a dedicated 3D product sequence.
The result combines real event photography, AI cinematography and product-focused motion into a single social creative.
THE WORKFLOW
The project began with very little: a logo, a product image and information from the VEYA product website.
Rather than attempting to build the entire campaign synthetically, Rude X first went into the real environment to understand the product in context.
Photographs from an actual exhibition provided visual reference for the event atmosphere, audience and way VEYA is experienced in use.
The product itself was then taken into a separate visual workflow. Using the original product image as the source, Blender and Gemini Omni were used to develop a 3D product treatment and create a hyper-motion sequence that gives the device a more dynamic, dimensional presentation.
AI-generated footage was then developed to expand the campaign beyond the original photography, using the real-world references as a visual anchor.
The final sequences were assembled, paced and polished in CapCut Pro, bringing the live-action, AI and 3D elements together into one cohesive social reel.
THE RESULT
A hybrid product campaign built from a single product image, real-world photography and AI-generated production.
By combining live-action reference, AI cinematography and 3D product motion, Rude X transformed a limited set of source materials into a complete social creative for VEYA.
Product. Environment. AI. 3D. Motion.
Built by Rude X.
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